During his earlier career in the Royal Navy, our founder, Derek Jones used real-time flight and tactical information to help him make many informed decisions. When Derek left the RN, and having studied for an MBA at Cranfield School of Management, he used his flying skills and a passion of looking for insights in information, to become the founder of Acuigen.
Today, at Acuigen, we create customizable client listening programs to support our client partners as one team. We help them build the skills and infrastructure to gather ongoing, real-time client insights that when actioned can be used in commercial decision making.
Since 1993 when the company was founded, the company has built a sophisticated real-time client insight platform, CustomServe to manage the real-time content from client and customer feedback interviews, providing actionable insights to business leaders who wish their firms to deliver outstanding service to their clients and build long term relationships. Like flight safety, looking after customers is a business manager’s top priority.
The company has invested considerably in quality systems, research and information security standards with 3 international certifications maintained. We are members of the Market Research Society, and proudly celebrate almost three decades of providing high quality commercial client feedback to an elite group of clients.
If you want to show your clients how much you value them and their loyalty – gaining their feedback and acting upon it is an excellent way to start. Our team is available to discuss your specific needs with you today.