In this blog post, we describe the link between repurchase loyalty, satisfaction, and value, noting that it is often easier for clients to state their satisfaction with something tangible.
 5 Minute Read
|
As your firm compiles its latest business plan, we look at how client listening and feedback can provide the insights to align BD and Marketing activities, support the current and future needs of your clients, and align with your firm’s business objectives for the next business year.
5 Minute Read
|
When looking to initiate or scale up a client feedback programme, building the business case and gaining support for the programme is a crucial stage to undertake. This article aims to illustrate how and why you should build a business case for carrying out a client feedback programme.
7 Minute Read
|
Nurturing your prospects in a sales funnel doesn’t need to be based only on marketplace assumptions. It can work in the same way as you engage with your clients. By utilising the insight from your client feedback, you can identify the themes, opinions and issues that your clients face.
7 Minute Read
|
With a recession now a reality - how should firms prioritise the use of client feedback and the utilisation of resources? In this article, based upon conversations with clients of Acuigen and staff at Acuigen who served them during the 2008 recession, we discuss some of the learnings.
7 Minute Read
|
Chris Lang, Client Services Director from Acuigen hosted a webinar recently discussing the pros and cons of the Net Promoter Score and ways to measure client loyalty in professional service firms. This blog summarises the discussion.
4 Minute Read
|